Company News

Consumers Put Restrictions on Holiday Spending

Accenture survey finds 88% will spend the same or less than in 2007.

Author Image

By: TOM BRANNA

Editor

Consumers are putting the brakes on holiday spending. In its annual holiday shopping survey, Accenture asked 537 U.S. consumers 43 questions about their buying and spending outlook for 2008. The data highlights the challenges facing retailers in the battle for their customer’s dollars during the 2008 holiday shopping period. According to Accenture: • 88% stated that they will restrict their holiday spending to the same level or less compared to 2007 – increased food, home energy costs and ...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters